News Archive
Would your business cope if Google stopped sending you traffic?
17 June 2008
Slides from this UHI business seminar led by Highland Business Research are now publicly available. UHI's Online customer insight and web value optimisation course, developed by HBR, is also now on sale and starts mid August 2008. More...
Vicky Brock elected to WAA Board of Directors
14 May 2008
The Web Analytics Association (WAA) has announced its new board of directors, and Vicky Brock of Highland Business Research is pleased to be among the 12 pan-global directors charged with uniting and fostering the interests of industry practitioners, vendors, consultants and educators in the field of web analytics. More...
eMetrics Summit dates for Highland Business Research
10 April 2008
Stephen and Vicky were presenting at the eMetrics Summit in San Francisco at the beginning of May. Next stop London, where Vicky will be moderating a track at the UK eMetrics Summit and leading the San Francisco WAA Basecamp Training, delivering the one day workshop on An Introduction To Web Analytics. More...
HBR leading new eMarketing course for UHI
13 March 2008
eMarketing is critical to business success online and extends beyond promotional techniques to the strategic core of a business or organisation's presence online. This 15 week online course, tutored by Vicky Brock of Highland Business Research, will enable students to obtain a practical understanding of e-marketing that they can apply direct to their organisation. Find out more here More...
2008 Scottish e-tourism survey underway
10 March 2008
Calling all Scottish tourism providers - we're after your views for the 2008 Scottish e-Tourism Survey. All sizes types of businesses are welcome to give their input - all we ask is that you do business in Scotland and you are a tourism provider in some way. You can take the survey here. More...
The Data Detective Kit Is Coming!
5 February 2008
Want to learn all the inside information on successfully conducting your own business research? Need the tools and confidence to turn your research data into smart, profitable business decisions? Then the Data Detective Kit - launching March 2008 - is for you. Read more about this new product here. More...
ITB Berlin date for Tracking Tourism
14 January 2008
Highland Business Research will be on the panel for Europe's first travel bloggers summit at one of the European travel industry's biggest events of the year. More...
Web measurement for market researchers
7 December 2007
Highland Business Research will be leading a web analytics workshop at Research 2008, the prestigious Market Research Society's Annual Conference More...
Get your free tourism research and e-marketing eBook
30 November 2007
Highland Business Research's Tracking Tourism blog is one of about thirty tourism blogs from around the world to be featured in a new book called Tips From The T List. It is available as a free eBook that you can download here. More...
HBR part of first ever travel industry bloggers summit
9 November 2007
As co-authors of the groundbreaking book Tips From The T-List, Highland Business Research recently attended the first ever travel industry bloggers summit. More...
Latest Business Highlights Report Released
25 September 2007
An Introduction to Online Social Networks - the latest free Business Highlights Report has just been released More...
HBR speaking at Stockholm's Internet Marketing Conference
14 September 2007
HBR co-founder, Vicky Brock, was recently part of a web analytics expert panel at the Internet Marketing Conference, Stockholm More...
Tracking Tourism blog launches
13 August 2007
Highland Business Research launch Tracking Tourism - a new blog focused entirely on tourism industry and tourism website research More...
eMetrics Summit Speaker and web analytics training
6 August 2007
Highland Business Research presented their groundbreaking online social network analysis at the Washington DC eMetrics Summit in October 2007 More...
HBR to lead WAA analytics training
3 July 2007
As WAA Base Camp rolls out across the US, HBR will be among industry experts leading this new web analytics workshop series More...
Homecoming Scotland 2009
25 April 2007
Research into social networks and Affinity Scots worldwide is underway for The Scottish Executive More...
WAA Emetrics Training
27 February 2007
HBR Director, Vicky Brock, will be one of the tutors at the WAA Training Day at the San Francisco Emetrics Summit on 6th May 2007 More...
Focus groups for Sustrans
27 February 2007
HBR is conducting a series of focus groups to help the sustainable transport charity Sustrans evaluate their Safe Route to School material More...
Latest tourism research underway
12 January 2007
Kinross-shire is the latest area for which HBR is investigating tourism trends, visitor profiles and development opportunities More...
News from the US Emetrics summit
27 November 2006
HBR was pleased to attend the Washington DC 2006 Emetrics Summit - read our report from this global web analytics forum More...
Latest Award Nomination
17 September 2006
After reaching the finals of the National Business Awards for Scotland, HBR is nominated as Most Promising Newcomer in Highland Business awards More...
UHI Tourism Research
31 July 2006
HBR is currently undertaking research for UHI Millennium Institute into the development of its tourism and hospitality subject network More...
HBR Finalist in National Business Awards
15 June 2006
Highland Business Research has reached the finals of The National Business Awards for Scotland in the category of e-enablement More...
News from the London Emetrics summit
8 May 2006
HBR was pleased to attend the 2006 Emetrics Summit - read our report from this global web analytics forum More...
Advertising Effectiveness
24 April 2006
Communications agency Redhouselane engage HBR to evaluate the effectiveness of Scottish Water's outdoor and press advertising campaign More...
Shetland Tourism Strategy
24 February 2006
HBR to research and develop tourism strategy for the Shetland Islands More...
UHI ICT Education Research
24 February 2006
UHI Millennium Institute award Computing and ICT Education research contract to HBR More...
Latest Web Analytics Events
8 February 2006
Find out details of the latest Web Analytics events planned across Scotland More...
Tourism E-Commerce Roadshow
1 December 2005
The Scottish Tourism Forum held their first e-commerce event, with HBR as advisors on the day. More...
NHS Scotland e-Library Research
30 November 2005
HBR is working with NHS Scotland to expand the content of their online Mental Health Portal. More...
WAA Scotland Group Launches
3 November 2005
The Web Analytics Association will have its first Scotland meeting in Edinburgh on 28th November More...
HBR instructor for new online course
7 October 2005
The University of British Columbia has just launched its new web analytics course and HBR is an Associate Instructor. More...
Inverness Brand Research
31 August 2005
HBR is researching the effectiveness of the City of Inverness branding campaign. More...
Tourism Report Released
19 July 2005
HBR's 2005 Accommodation Providers' Website Report is now available. More...
Inverness City Centre Research
1 July 2005
HBR is currently undertaking telephone research to help shape the future strategy of Inverness City Centre. More...
HBR Finalists In Awards
30 June 2005
HBR reach the finals of the prestigious Highlands & Islands Business Awards 2005. More...
Report from the 2005 Emetrics Summit
15 June 2005
This global gathering of web analytics practioners was a lively exchange of the latest thinking in the web intelligence industry More...
Measuring the success of your website
25 May 2005
How well is your website working for you? Learn more with our web analytics taster event. More...
Accommodation Provider's Internet Survey
20 April 2005
HBR is conducting a survey that will look at the importance of websites and online bookings to the accommodation industry in Scotland. Take the survey More...
Festival Evaluation
1 April 2005
HBR is completing research and evaluation for the 2005 Inverness Music Festival More...
PDA Tourism Research
31 March 2005
HBR and partners have been awarded funding from PICT to undertake research into the use of PDA based tourism devices. More...
In The Press...
24 February 2005
HBR's festival evaluation in the news More...
Cromarty Firth Oil Rig Study
8 October 2004
HBR are currently undertaking a feasibility study into turning an oil rig in the Cromarty Firth into an exciting visitor attraction. More...
BNI Highland Member Research
22 September 2004
HBR's recent research study into BNI Highland found that members are generating new business for each other worth more than £250,000 a year. More...